How to get to Number 1 on Google
Google is the number one search engine in the world and it can seriously drive traffic to your site if you rank highly enough on it. Not only will this improve your online visibility but your business will also get a credibility boost and don’t forget that more site visitors [...]
A focus on HR with Amber Dekker
Pretty much anyone who has ever had a job will most likely have had to interact with human resources at some point. For some, the largest part of that interaction will cover employment contracts and onboarding but there’s a lot more to it than that. For example, not so many [...]
What is a brand and why is it valuable?
Having a product or a service is all well and good but that alone does not resonate with potential customers. On the other hand though, if you were to develop a brand around the product or service, that would be an important step in the right direction. The difference here [...]
A focus on the recruitment team with Alexandra Melicov
If you’re working with a company now, it’s most likely that your first contact with that company was with someone on the recruitment team. Maybe you filled out an application form, clicked on a link in a job advert or got a referral from a friend. Regardless of the reason [...]
SDR Training Overview
It’s well known that there is no official route to becoming an SDR. It’s not like you can do a university course or night classes somewhere and then start sending out CVs. It just doesn’t work that way. That’s not to say that there aren’t skills you need to be [...]
How to Prospect
Before we can go in to detail, it’s probably a good idea to define what prospecting is. Prospects are potential customers and prospecting is the process of finding them. Our Sales Development Representatives (SDRs) use their prospecting skills to grow the size of their potential customer base by reaching out [...]
FD Gazellen International 2023
Aexus was set up in 2000 and as anyone who follows us already knows, the company was founded with a simple, single-minded mission – we’re here to make tech companies successful. Just the fact that we’ve been around for 23 years should give you some indication of how well it’s going. Leaving that [...]
The Perfect Pitch
The idea of the perfect pitch is a concept that we don’t trust at Aexus. The idea that there is a generic template that is perfect for all clients is just bizarre and certainly not how we operate. The thing is though, you can see it every day. Just do [...]
Salespeople – Born with it or is it trainable?
It’s the old nature versus nurture debate as to whether good salespeople are born with some sort of natural ability or can someone be trained to reach a good, competent level. You may think that we have sales skills from a very early age as you try to negotiate staying [...]
Aexus – Helping you to make it in the USA – Chapter 6
In this particular edition, we’ll be looking at the Southern region and seeing what this territory has to offer current and potential Aexus partners. The South would be categorised as a warm temperate zone but it’s position can affect the weather dramatically. With the Gulf of Mexico [...]